Wandora offers many travel options across transportation, accommodation, and experiences. Visually representing this wide range of services was challenging. Our strategy: Focus scenes on key offerings like hotels, trains, and tours Use scene transitions and graphics to quickly convey additional options Simplify complex ideas through relatable character animations One of the main challenges we faced was striking the right balance between visuals and information. We wanted to ensure that the video was visually appealing while also effectively communicating the key features and benefits of Wandora’s services. To overcome this, we worked closely with the client to prioritize the most important aspects and created a clear hierarchy of information through the strategic use of iconography and animation. Another challenge was conveying the idea of a “one-stop solution” for travel planning in a concise and understandable manner. We addressed this by using analogies and visual metaphors that resonated with the target audience. For example, we depicted Wandora as a central hub from which all travel components radiated, reinforcing the concept of a comprehensive and convenient platform.